Download CIM Coursebook 05/06 Marketing Management in Practice by John Williams PDF

By John Williams

Elsevier/Butterworth-Heinemann’s 2005-2006 CIM Coursebook sequence provide you with the entire package deal for examination good fortune. Comprising totally up-to-date Coursebook texts which are revised each year, and unfastened on-line entry to the MarketingOnline studying interface, it bargains every thing you want to learn in your CIM qualification.

Carefully established to hyperlink on to the CIM syllabus, this Coursebook is hassle-free, interactive and suitable, making sure it's the definitive spouse to this year’s CIM advertising and marketing path. each one Coursebook is observed through entry to MARKETINGONLINE (www.marketingonline.co.uk), a different on-line studying source designed particularly for CIM scholars, the place you could:

  • Annotate, customize and create in my opinion adapted notes utilizing the digital model of the Coursebook

  • obtain general tutorials on key themes from advertising and marketing Knowledge

  • seek the Coursebook on-line for simple entry to definitions and key concepts

  • entry the thesaurus for a accomplished record of selling phrases and their meanings

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